Doug Garnett’s Atomic Blog

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Doug Garnett has established himself as an entertaining and insightful speaker through his work as a sought-after contributor, writer and author for industry trade as well as business media. He writes for numerous publications and regularly speaks to industry audiences about innovative advertising.

Garnett has spent the past 12 years as an adjunct instructor of general advertising in the School of Business Administration at Portland State University. He is a respected expert in brand building, advertising communication, product introductions, and television. His first book, “Building Brand with Direct Response Television” came out in 2011.

Doug has experience speaking at many industry trade and business media events including: Response Expo, National Hardware Show and for the South California division of American Marketing Association. He also provides in-house company lectures.

While Doug speaks on a variety of issues, some of his most common topics include:

  • The new ROI: Return on Innovation
  • Shelf Potatoes: How to get products to fly off the shelf
  • Utilizing DRTV to drive Retail
  • Big Data: Big Caution

For details on how to book Doug as a speaker contact info@atomicdirect.com with the subject line “Speaker Request”. To read more on Doug’s background, visit the “About” page.

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